Tobacco Companies Targeting Young People :: Free Essay Writer

Tobacco Companies Targeting Young PeopleThesis Statistics show us that green people are the main target of the tobaccocompanies.OutlineI. penetrationII. Two main companiesIII. Tobacco industries claimsVI. Other problemsV. Stopping them from smokingVI. closing     Every day, 3,000 kids start smoking, most of them between the ages of 10and 18. These kids add up to 90 percent of all new smokers (Roberts 38). Thesestatistics show us that puppylike people are the main targets of the tobaccocompanies. The cigarette manufacturers lead recant it, but advertising andpromotion play a very all important(p) part in making these statistics a reality.     The two main companies in this advertising war are Marlboro and Camel.Marlboro uses a western cowboy called the Marlboro Man, small-arm Camel uses JoeCamel, a hip cartoon character. Everywhere you go there is billboards or someother kind of advertisement on these two faint characters. When I say s hady, Iimply that these characters are not hardly figures we see but they are traps andwaiting to lure the nigh victim in. As kids look through magazines and see JoeCamel driving a cool car and surrounded by beautiful women they get the imaginationthat in order to be somebody they need to smoke a Camel cigarette. It is notright to prey on late people just because they are unaware of the dangers ofsmoking.     The tobacco industry denies that these symbols target people less(prenominal) than21 and claim that their advertising goal is simply to promote nock switchingand loyalty. Many people disagree with this statement such as Illinois Rep.Richard Durbin who said "If we can reduce the number of offspring smokers, thetobacco companies will be in trouble and they know it"(Roberts 38).     The problem we are lining is not only with the tobacco companies butwith the young people also. The flat coat why I say this is because most you thsknow that they are organism targeted. If these kids realize that the advertising ismanipulating them, why do they still smoke? The ads take a hop an image ofrebellion and fitting in. These are all the things a young person, betweenchildhood and adolescence, needs and desires. This type of advertising, on topof partner pressure, is the mystery behind the rise in adolescent smoking.     How do we forget the future of America from smoking? Here are three thingsthat the experts recommend. try out to convince your children that smoking is notcool. Talk to your kids at a young age about the dangers of smoking. Identifyfamily members who smoke and ask them to stop (Thomas 450).